{"product_id":"echinacea","title":"Echinacea","description":"Echinacea, commonly known as coneflower, is a vibrant perennial plant prized for its striking purple-pink petals and distinctive orange-brown central cone. Native to North America, this hardy flowering plant thrives in sunny garden spots and well-drained soil, making it ideal for borders, pollinator gardens, and naturalized landscapes.\n\nKnown for its resilience and low-maintenance nature, Echinacea attracts butterflies and bees while adding season-long color from mid-summer through fall. The plant reaches 2–4 feet in height depending on variety and growing conditions. Beyond its ornamental appeal, Echinacea has been traditionally valued for wellness purposes and is a favorite among gardeners seeking to support pollinators.\n\nPerfect for both novice and experienced gardeners, Echinacea establishes quickly and requires minimal care once established. Deadheading spent blooms encourages continued flowering throughout the season. Allow seed heads to remain in late fall to provide natural food for birds and overwintering insects.","brand":"Urban Garden Center","offers":[{"title":"Default Title","offer_id":44268181913699,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0600\/7314\/8515\/files\/echinacea-in-a-growers-pot-in-a-white-background.png?v=1781794776","url":"https:\/\/shopugc.com\/products\/echinacea","provider":"Urban Garden Center","version":"1.0","type":"link"}